Whether it’s stretching 1500ft of extension cords from his kitchen to a park to make coffee for passers-by, spending a year dining with strangers across the US, or helping others run errands with the use of a mule to cheer them up, Marc Horowitz’s work revolves around culture jamming, social practice… and just making people feel good. When fan Peter Baldes approached him about doing a cross country road trip the two strangers decided to complete it virtually instead, driving all the way from LA to Virginia…on Google Maps, using the arrow keys to ‘drive’. With a host of ‘back-seat’ drivers joining them and a commitment to keeping close to reality the two toured the country for nine days. We join Marc and Peter as they take their project live for the first time in front of a real-life audience.
Relevant sites:
Credits:
CREATED & PRODUCED by Lance Weiler & Alex Johnson
CREATIVE DIRECTOR Alex Johnson
DIRECTOR Ryan Bilsborrow-Koo & Zack Lieberman
EDITOR Josh Cramer
DP Ryan Bilsborrow-Koo
SERIES PRODUCER Josh Cramer
ASSOCIATE PRODUCER Janine Saunders
SERIES MUSIC T. Griffen
TITLE SEQUENCE Jordan Gray
POST PRODUCTION House of Trim
One Comment
Very cool idea!